Top E-Commerce Platforms for Your Next Business Venture

December 15, 2023

There is an African Proverb, ‘If you want to go fast, go alone; if you want to go far, go together.’ This line generally refers to needing a whole team to cover the distance towards the goal; you can’t make it alone.

When a pandemic hits the ground, it becomes the medium of revolution in society in many sectors, especially business. COVID-19 opens many doors in the business world for e-commerce, online business, e-commerce platforms, and many more. 

Before COVID, e-commerce was just a new trend in the business world, but after COVID, it became the easiest and most flexible way to succeed in less time. 

Through E-commerce, too many businesses create an online store for their products and enter into the universe of opportunity, a chance to reach globally without investing in setting up stores overseas, no need to hire more employees in different countries, and the list too long to tell. 

E-commerce makes business easy and global with just one click. 

Suppose you have your own business and want to expand your reach, then this article is for you. This article will give you deep insight into the best seven e-commerce platforms for your business through which you can grow more and more as you dream. 

Let’s have a look at the list of best e-commerce platforms:- 

1.  Shopify

2.  Wix

3.  BigCommerce

4.  Adobe Commerce

5.  WooCommerce

6.  Squarespace

7.  Big Cartel

Shopify

Shopify is where you can design your website and even manage your store with its self-hosted software. There are many reasons why it is called the best e-commerce platform. With features to handle all aspects of retail—from website design to fast shipping, you can sell your products everywhere customers are. 

Why is it the best e-commerce platform?

Ease of Use: Shopify is known for its user-friendly interface, making it easy for beginners to set up and manage their online stores without requiring extensive technical expertise.

Mobile Responsiveness: Shopify provides mobile-responsive themes, ensuring that online stores look and function well across various devices, which is crucial in today's mobile-driven market.

Customization: It offers a wide range of customizable templates and themes, allowing users to create visually appealing and unique online stores. It also supports advanced users' HTML, CSS, and JavaScript customization.

App Store: Shopify has a vast app store with numerous third-party integrations and add-ons that allow users to extend the platform's functionality to suit their specific business needs.

SEO-Friendly: The platform offers built-in SEO features, including customizable meta tags, clean URL structures, and the ability to edit title tags, helping improve the visibility of online stores on search engines.

Wix

Wix is a free platform for creating an essential website for your business, but you must pay reasonable prices for customizable templates, web hosting, and domain name registration. 

Why is it the best e-commerce platform?

User-Friendly Platform: Wix allows you to design your website in simple steps. You don't need to be a technology expert; a newbie can create a website with Wix. Even though you can quickly build and launch a website without having to hire a design team. 

Attractive Templates: Wix offers you some exciting and beautiful templates that are designed to suit your particular type of business, such as Fashion, Jewelry, Automotive, Electronics, and Arts and crafts.

Customization: You can customize your website with images, text, and layouts. You can introduce features to your site through various templates, including Forms, Bookings, Image galleries, Chat, and SEO. 

Integrations & Tools: Integrated payments, Quickly creating a business logo, organized tasks and reminders, and a comprehensive catalog of resources and tools enhance the website features and improve the work of retailers. 

Integrated sales channels: Facebook and Instagram require third-party app Ecwid.

Mobile app features: The ability to manage your website, though it lacks critical business tools like inventory management and requires a separate app to use mobile POS.

BigCommerce

BigCommerce offers web hosting and customization options for your e-commerce store and tools for international selling, SEO, and listing products on marketplaces.

Why is it the best e-commerce platform?

Scalability: BigCommerce is highly scalable, accommodating businesses of various sizes – from small startups to large enterprises. It allows for easy expansion without compromising on performance or stability.

Customization: The platform offers a wide range of customizable templates and themes, allowing users to create visually appealing and unique online stores without extensive coding knowledge. It also supports customization of HTML, CSS, and JavaScript for more advanced users.

Mobile Responsiveness: BigCommerce templates are mobile-responsive by default, ensuring that your store looks great and functions well on different devices, which is crucial in today's mobile-driven market.

Multichannel Selling: It enables businesses to sell across multiple channels like Amazon, eBay, Facebook, Instagram, and more, helping reach a wider audience and manage sales from a centralized dashboard.

SEO-Friendly: BigCommerce provides built-in SEO features, including customizable URLs, meta descriptions, and other tools, to help improve the visibility of your store on search engines and drive organic traffic.

Integrated sales channels: Google Shopping, Facebook, price comparison engines, eBay, Amazon, Walmart, Etsy, and Instagram.

Adobe Commerce (formerly Magento)

Adobe Commerce is an e-commerce store that helps B2B and B2C business entities create their online store with wealthy and customizable out-of-the-box features. It allows your business to manage an online store and deliver seamless customer buying experiences, enabling a successful e-commerce website. 

Why is it the best E-commerce Platform?

Flexibility and Customization: Adobe Commerce provides various customization options, including themes, extensions, and APIs, empowering users to adapt the platform to their needs without significant limitations.

Scalability: It can handle a high volume of products, orders, and site traffic without compromising performance, making it suitable for growth and expansion.

Advanced Features and Functionality: Adobe Commerce offers a rich set of advanced features out-of-the-box, including robust product catalog management, advanced search capabilities, multi-store support, powerful marketing tools, and comprehensive customer segmentation. 

Performance and Security: It provides advanced caching mechanisms, supports content delivery networks (CDNs), and offers features for optimizing site speed. It prioritizes security measures such as PCI compliance, regular security updates, and robust data encryption to safeguard customer data and transactions.

Integration and Extensibility: Adobe Commerce supports a vast ecosystem of extensions, integrations, and APIs, enabling seamless integration with third-party applications, payment gateways, ERP systems, and other tools. 

WooCommerce

WooCommerce is an open-source flexible software solution. It is mainly built for WordPress-based websites. It helps merchants create fully functioning online stores with all the necessary e-commerce features. 

Why is it the best e-commerce platform? 

Ease of Use and Integration with WordPress: WooCommerce seamlessly integrates with WordPress, one of the most user-friendly and widely used content management systems (CMS). Its intuitive interface makes it easy for beginners to set up and manage an online store without extensive technical knowledge.

Customizability: WooCommerce offers a high level of customization through various themes, extensions, and plugins. Users can modify the appearance and functionality of their online stores to suit their brand identity and specific business needs.

Flexibility and Scalability: It caters to businesses of different sizes, from small startups to large enterprises. As an open-source platform, WooCommerce provides the flexibility to scale the online store by adding products, managing inventory, and expanding functionalities as the business grows.

Wide Range of Extensions: The WooCommerce ecosystem offers many free and paid extensions, providing additional features and functionalities. These extensions cover various aspects such as payment gateways, shipping options, marketing tools, analytics, and more, allowing users to customize their store's capabilities.

Cost-Effective Solution: WooCommerce is free to use as it's an open-source platform. While some extensions and themes might be premium (paid), the base plugin provides essential functionalities without additional costs, making it a cost-effective option for businesses starting an online store.

Security Measures: WooCommerce takes security seriously and regularly updates it to address vulnerabilities. Additionally, users can implement various security plugins and best practices to enhance the safety of their online stores and customer data.

Squarespace

It is known as the all-in-one content management system or CMS. Through Squarespace, a merchant can create its e-commerce website, host content, register a custom domain name, sell products, track the site's analytics, and much more.

Why is it the best E-commerce platform?

Create online store: With industry-leading website templates, designer fonts, and color palettes, merchants can create their online store with website building.

Sell products: With Squarespace's help, you can create an e-commerce online store through which you can sell your products online, book appointments, and many more in just one click.

Online Bussiness: On-brand email campaigns and social tools simplify retaining customers and growing your base.

Grow audience: With built-in SEO tools and social media integration, you can expand your customers and grow your business.

Engage with customers: Squarespace gives access to many Email campaigns that create a communication bridge between the customers and the store.  

Optimize with analytics

Big Cartel

Big Cartel is where the artist and makers can sell their products online like their art and creation. Enormous Cartel provides a stage for the future of design and helps them to grow in this big world of competition. 

Why is it the best e-commerce platform?

Design your Store 

With 18 free themes, Big Cartel helps you to create and personalize your online store. 

Preview Option

It provides you with a preview of your website before going live; if you think your website requires more modifications, you can do so. This enhances the website's performance and user-friendly experience.

Add your product 

You can add more and more products you want into your online store. This feature helps you expand your business to every section of society by adding product descriptions, categories, statuses, variations, and shipping charges suited to every team in the league.

Track your Store

It lets you track your online store, such as its available inventory, stock, orders, and product demand. This will reduce your tension in managing multiple tasks at one time.

The list should be shorter, and many other e-commerce platforms can help you increase your business and expand your market on a global stage. Some of them are Shopify, WooCommerce, Big Cartel, and others. You can browse more options, but these seven are the best in this sector. You can consider them the leaders of the industry. They have both paid and unpaid feature options. 

You can use them for free and create your online store, but by paying less, you can unlock some exclusive features and many options that enhance your e-commerce website's performance. 

If you are looking for a partner with whom you can go far and achieve your goals, then you can choose one of them and make your way to success easy.